Air America going belly-up
From Libertarian talk radio guru Neal Boortz:
Just when it seemed things were turning around at the much-ballyhooed liberal talk radio network, Air America has hit the skids again. Even though it seems like it's been longer, Al Franken and company have only been on the air a little over a year. In that time, we've had tales of stations being paid to run network programming, checks bouncing and people not getting paid. So what's new?How messed up! In the biggest, most liberal cities in America (NYC, SF, LA), Airhead America can't even compete! I know...it must be those evil corporations!
The ratings are terrible. Even their flagship radio station in New York, WLIB (really, those are the call letters...that's not made up) is in 24th place. San Francisco? Terrible. Los Angeles? Not so good there either. So why isn't the network doing any better than it is?
The radio business is just like any other. You have to be able to attract and hold an audience day after day, in order to sell commercials and make money (capitalism never was the left's strong suit.) The problem with the whole concept of 'liberal talk radio' is they think they have to be the counterweight to conservative talk radio. They think it's all about politics and ideology. It's not. When people turn on the radio, they have to be entertained with compelling content. If the show is not entertaining, people are not going to listen. It doesn't matter what the politics are....it has to be presented in an entertaining way.
Perhaps things will turn around for Air America...perhaps not. They sure haven't done much with all that free advertising they got in the media when they first went on the air.
For my part, I hope they turn it around. I earnestly want Air America to succeed. Two reasons: First, they draw new listeners to the talk radio genre. Second, they keep the government off our backs. Mark my words; if Air America fails the leftists in Washington will immediately start beating the drums for more control on conservative talk radio. Fairness Doctrine, here we come.
The Fairness Doctrine is pure evil and propaganda, and it is nothing more than the left's attempt to reign in conservative talk radio's influence by using the deadly force of the Imperial Federal Government. I've documented this insidious doctrine before (link to prior post here).
<< Home